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Furnish an empty listing before the photographer leaves

Point it at an empty room and it puts furniture in, keeping the floor, the skirting, the window reveals and the light exactly where they were. Sixteen staging styles, because a city studio and a family house do not sell to the same buyer.

• —About $0.10 a photo on a monthly plan, $0.05 yearly
• —The architecture is locked — nothing moves a wall to make the sofa fit
• —Disclose it as virtually staged; the output is a render, not a photograph

Answer “what would sage green look like” in one upload

One photograph of the actual room, then thirty named paint colours and sixteen floors over the top of it. The furniture, the light and the shadows stay put, so what changes is the only thing you changed.

• —Thirty real colours — Sherwin-Williams, Benjamin Moore, Farrow & Ball, Dulux
• —Or type a hex value and it uses that
• —Sixteen floors, from whitewashed oak to encaustic tile

Show four landscaping schemes off one photo of the front

The house does not move. The planting, the hardscape and the boundary do. Eighteen garden languages and eighteen exterior styles, so a client can rule things out before anyone prices them.

• —Eighteen garden styles, from xeriscape to English country
• —Eighteen exterior styles, from Tudor to barndominium
• —Season and time of day are separate controls

Detail that survives being zoomed into

A render that falls apart at 100% is a render you cannot put in front of a client. Zoom into a lamp and the ceramic, the shade and the brass are still separate materials rather than a smudge that reads as one from across the room.

A floor plan you can open in AutoCAD, not a picture of one

Describe the property and it draws the storey — rooms, doors, windows, dimensions — then hands you the DXF. Every paid plan includes the CAD file, because a plan you cannot open in the software you already use is a picture.

• —R12 ASCII DXF, 1:1, one drawing unit per metre
• —Named layers: A-WALL, A-DOOR, A-ANNO-TEXT
• —Opens in AutoCAD, Revit, LibreCAD and SketchUp
• —Three drawing styles: technical, 2.5D and 3D isometric